A successful way to generate business during a tourism crisis is through the use of discounted or value-added vouchers. These vouchers allow you to take in vital revenue from consumers immediately and could ensure your business’ survival until travel restrictions are lifted.
We've had the privilege of visiting our client Grande Provence's premises a few times over the past month, and it has been nothing short of spectacular. Here's our roundup of the experiences and many more blog posts to follow.
At Eco Africa Digital we enjoy getting deeply involved with the unique strengths and challenges of each of our clients. Once we have a good feel for every unique aspect of their business it’s time to create enticing – yet genuine – marketing copy. It’s time to get creative!
This is a statement that was made by Damian Cook, Founder and Managing Director of E-tourism Frontiers at the 2019 World Travel Market Africa (WTM) in Cape Town. Here are some of the highlights of Damian’s talk.
“The Eco Africa Digital team set up an email campaign to target our social media followers. This was very successful and clearly generated more interaction with our website and more bookings. It is a great way to target loyal followers and at the same time increasing your email list and bookings."
- Joey Philips
Sneeuberg Nature Reserve, Graaff-Reinet, South Africa
“We are very satisfied with the digital marketing service that Eco Africa Digital has been giving us over the past year. Our bookings increased via the use of quality content and paid campaigns on social media – this while the rest of the industry indicated a decrease. We are now entrusting them with not only two but eleven establishments in our group.”
- Eleanor Muller
Transfrontier Parks Destinations, South Africa
“Eco Africa Digital has managed to bring in new bookings for our lodge from day one. Not only did our paid Google Ads result in immediate bookings, but our international bookings increased due to their targeted email lead campaigns, which was launched via social media.”
- Henrihet Aucamp
Mount High Luxury Country House, Lydenburg, Mpumalanga, South Africa
"We are approaching our busy season so our numbers are set to rise dramatically, however, it's an area we really needed your expertise and I really appreciate what you're doing. Excited to see in the long run where this takes us."