As leaders in African tourism marketing, Eco Africa Digital researched and compiled a document that highlights the most important travel trends for the African tourism industry for 2021. These include: 1. Smaller Groups & Privacy 2. Regenerative Travel 3. Bye-Bye 9 to 5: Work Wherever You Want 4. Vital Value: Maximising Travel For Less 5. Flexible Cancellation Terms & Safety 6. Travel Bubbles 7. Preference for Outdoor Experiences 8. Rise in Popularity...
Eco Africa Digital transforms your online presence and drives more direct bookings through your own website. This means fewer commissions and more money in your bank. Our social media, SEO, paid ads, web development and digital marketing services are tailored to the hospitality and tourism industry and range from small once-off campaigns to large monthly retainers. To make sure all your bases are covered, we'll even take care of optimising your OTA listings too.
Our Digital Marketing Services
Drive Traffic to Your Site and Boost Direct Bookings With Facebook & Instagram Paid Advertising.
We Cut Through the Spam and Create Emailers That Guests Want to Open.
We Turn 'Likes' Into Followers, Shares, and Direct Bookings.
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As a tourism and hospitality digital marketing agency in South Africa, our team would be lost without the below three systems. They’ve helped us automate and create successful marketing campaigns for safari lodges, luxury guesthouses, and award-winning wine farms across Southern and Eastern Africa.
2020 looked to be the start of a new decade where tourism would grow exponentially and the industry as a whole would have one of its best years yet, however, nature and COVID-19 had other plans. While we could create, strategise, and put our tried-and-tested tourism marketing methods and skills to effective use and plan for the future, nothing could have prepared us for what lay ahead. Luckily, we found opportunity and...
"We are being "herd" thanks to Eco Africa Digital and their team! In the first month of managing our Social Media we have seen a 10% increase in occupancy Kosi Forest Lodge for the month of July! #teamworkisdreamwork #isibindilove 🥳" (2021)
Marketing Manager - Isibindi Africa Lodges (Thonga Beach Lodge, Rhino Ridge Safari Lodge, Kosi Forest Lodge, Tsowa Safari Island)
“It has been a pleasure working with the expertise and professional care of Eco Africa Digital. As a specialist destination known better internationally than locally, it was pertinent to reach the equivalent local audience - in a year with no international travel. Eco Africa Digital afforded us a bespoke approach, resulting in an immediate ROI beyond our expectations. We continue to work and learn about the world of social... Read More
Marketing Manager – Dylan Lewis Sculpture Garden
"Eco Africa Digital's input was integral to the shaping of our brand identity. They have always been attentive, friendly and quick to respond as well as being mindful of what we as a hospitality establishment need especially during trying COVID times. We have thoroughly enjoyed working with Lizanne and her team, and would highly recommend them." (2021)
Marketing Manager - De Zeven Guest Lodge, Stellenbosch
"Like many, we found social media marketing to be fairly overwhelming, not ever sure about the best strategies and tools to use. Eco Africa Digital has taken this worry off our shoulders and succeeded in raising our online presence. We are grateful to have a company we can trust to look after our businesses best interests online. Thank you to Lizanne and her team." (2021)
Owner and Marketing Manager - Foxes Safari Camps, Tanzania
"What an absolutely welcome surprise during really tough times in the Tourism Industry. It was a thoroughly planned strategy with involvement from both our teams. We all knew International Travel won’t be possible now, so with our midweeks open, we decided to do a real special. Eco Africa’s planning and social media strategy were excellent with a detailed report as well as an email campaign. We did not know... Read More
Owner - Mount High Luxury Country House, Lydenburg, Mpumalanga, South Africa